Author Archives: Robert B. Wallis - Marketing Outsider

About Robert B. Wallis - Marketing Outsider

Robert B. Wallis is The Marketing Outsider ™, a speaker and consultant who helps business owners increase sales by looking at their business through the eyes of their customers. He is the author of "Seven Ways to Run Your Business (Into the Ground)," which is available from his website, www.thewallisgroup.com. Reach Robert at outsider@thewallisgroup.com

What does the outside of your business say about you?

“We are bland, boring, and just like everyone else on the block. Nothing here to see, so don’t even bother coming in.” or “Hey! You there! Look at this cool place! This is the kind of place that’s just right … Continue reading

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9-8-11: Think Further

Found Train Ticket, a photo by anastaz1a on Flickr. According to Roy H. Williams, “rich people get rich because they think further ahead than the rest of us”. Most people are sitting (figuratively) and waiting for the nxt thing to … Continue reading

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Friday Thought

There has never, in all of human history, been even one human being who succeeded without screwing up first.

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Everything I Know About Life I Learned From Mythbusters:

Failure is ALWAYS an Option

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Follow These Simple Steps to Success

Follow These Simple Steps to Success STEP 1 – VISION: Figure out what you want, in great detail STEP 2 – EMOTION: Feel it – Be it – Live it. What would it feel like to already have what you … Continue reading

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Today’s Thoughtful Quote

“If people knew how hard I had to work to gain my mastery, it wouldn’t seem wonderful at all.” – Michelangelo

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Experience vs. Cost

A colleague of mine who works in retail related the story of a new department manager who had management experience, but little retail experience. I have seen this happen in the past, and it always puzzles me, for a couple … Continue reading

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